James Nelson-Joyce, a celebrated actor from Liverpool, is unexpectedly gaining momentum in the race to succeed Daniel Craig as the next James Bond. Betting firm Coral has placed him at 6/1 odds, marking a significant shift in the search for the iconic spy’s successor.
The 36-year-old’s profile has surged following his compelling performance in the BBC crime drama *This City is Ours*. Nelson-Joyce playfully acknowledged the possibility of becoming the first “double-O Scouse” during an interview with BBC Radio Merseyside, stating, “I mean… double-O Scouse, I’m here for it.” He modestly described himself as “just a lucky lad.”
His potential casting would represent a departure from the franchise’s established mold. Nelson-Joyce captivated audiences portraying Michael Kavanagh, a crime boss deeply rooted in Liverpool, within *This City is Ours*. The series itself has become one of BBC’s most lauded dramas this year, contributing significantly to his rising recognition within British television.
Critics have praised the authenticity that Nelson-Joyce brings to his roles, noting how his Liverpudlian background enriches his character portrayals and adds depth to his performances.
Reflecting on his journey, Nelson-Joyce shared with BBC, “I’ve been at this what, 15 or 16 years? So to now be part of a BBC drama that’s had such an impact like this? It’s a bit surreal really.” He described the current attention surrounding *This City is Ours* as a “pinch me” moment, acknowledging the culmination of years dedicated to his craft.
Beyond his acting aspirations, Nelson-Joyce passionately advocates for increased filming activity within Liverpool.
- He highlighted Liverpool’s status as “the third most filmed city in Britain [and] the second outside of London.”
- The production of *This City is Ours* alone is estimated to have injected approximately £9 million into the local economy, according to the Liverpool City Region Combined Authority.
“We want more filming in the area,” he stated, emphasizing the economic benefits and opportunities it creates for the region. “We want to push that and use it as much as we can because it generates so [many] opportunities, money and employment for the area.”
These remarks were made during a recent appearance at the opening of a new community facility in Kirkdale – a “centre for warmth” established at the site of Kirkdale St Lawrence Primary School. This £500,000 facility aims to provide local residents with support regarding heating bills, benefit assessments, and funding assistance for children with special needs.
